Microsoft Studios is the video game production wing for Microsoft, responsible for the development and publishing of games for the Xbox, Xbox 360, Xbox One, Games for Windows, Steam, Windows Store, and Windows Phone platforms. They were established in 2002 as Microsoft Game Studios to coincide with the already released Xbox, before being re-branded in 2011. The subsidiary had also been known as Microsoft Game Division and simply Microsoft Games before 2002. Microsoft Studios develops and publishes games in conjunction with first and third party development studios under their publishing label.